Smiffys are supporting the All Dressed Up Donation - making World Book Day 2025 even more amazing with 100,000 free costumes.
World Book Day, Rubies and Parentkind are teaming up to give more children the opportunity of dressing up for World Book Day, to find the fun in reading. Smiffys are supporting the campaign by donating thousands of costumes to schools, helping all children to celebrate this World Book Day.
World Book Day is all about the fun of reading – because it seriously improves lives. Dressing up is a great way to encourage children to enjoy reading. It’s a creative way to express what they like about reading, it sparks imagination and makes reading sociable and fun.
The ‘All Dressed Up’ campaign is aiming to give up to 100,000 costumes away to disadvantaged children. Parentkind are encouraging PTAs and schools with over 25% free school meal provision to sign up to get a dressing up box for their school, to use on World Book Day and beyond.
Let’s get All Dressed Up to give more children the benefits of reading for fun.
You can find more information or to donate to World Book Day here.